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We
are a tiny little organization that has the audacity to talk about scale.
I am here because I'm opportunistic. You deal with a population that I
am very interested in helping. The savings rate in the US is negative.
I want to get some of the money that people get from their tax return,
but I want to get it for their own savings, not for myself.
If you want to go fishing for people who are un-banked,
where do you go? 32% of the EITC filers with bank accounts went to Block,
but 75% of the un-banked filers went to Block. People interested in saving
tend to go to volunteer sites. Splitting is the option to send of your
tax refund to different places. Splitting will be the rule next year,
but we need to encourage people to actually use it.
Our theme has been "Spend Some, Save Some". We
cannot force people to save, so we have to make it easy. Splitting makes
it easier. How can we make it even easier for people who want to save
to save? What products could you put in a tax form that would make people
think about saving? US Savings Bonds are a good option - they offer a
pretty good rate, there are no fees, and you can get out any time you
want after one year. There are probably better options out there, and
I want you all to develop them, but the Savings Bond is a good place to
start.
How can we create incentives? We might be able to find benefits
for savings.
Finally, how can we get people to want to save? This product
has been around for over 300 years. If you put money into savings, you
get a lottery ticket where you might win a lot more money. If you lose
the lottery, you've still got your money in savings. We are trying to
change the laws to make this legal. We're starting to offer savings bonds
next week at several test sites around the country.
There is something very exciting about Mary's university
program. You have changed the value proposition for tax preparation volunteers.
Now the beneficiary is not just the refund recipient -- it's also the
volunteer. Out of the experience of preparing taxes, the volunteer develops
financial literacy!
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